Sponsorship & partnership

Visibility where colleagues play.

Kanaliiga reaches the Finnish IT and specialist community through workplace play — on streams, on Discord, and in the season's stories. Pick a tier for one game, or for the whole league.

Request a proposal See the tiers

01 Reach

Who you reach

5,708

players in the community
1,152

active players per season
277

organisations taking part

Source: Kanaliiga ry · updated 10/2026

Channels

4 442
members on the Kanaliiga Discord
~8 500
followers on the KanaliigaTV Twitch channels
~1 000
followers on Instagram
706
followers on LinkedIn

Twitch broadcasts 1–6/2025

~36 500
unique viewers
~23 500
hours watched
220
hours broadcast
~100
average viewers per broadcast

Channels 10/2026 · Twitch statistics 1–6/2025

02 Sponsorship tiers

Five tiers, clear deliverables

Prices on request — we quote by season and game. The names match the proposal, so nothing changes along the way.

Logo Only

Per game

Logo on the site and on streams.

Logo + Video

Per game

Logo, plus your own video slot in broadcasts.

Game Partner

Per game · most popular

Logo, a blog article, and the right to post jobs on Discord. Social mentions as agreed.

Season Partner

Per game · exclusive

Everything in Game Partner, and the season is named after the partner.

League Partner

Whole league · exclusive

The package for every game, for the whole season. Scope is agreed in the proposal.

Game Partner does not require a video. A spoken or graphic mention in the broadcast is a separate add-on, not a requirement.

03 Recruiting & employer brand

A community your candidates are already in

The same structure as Game Partner, in the language of HR and employer brand. Not banner ads to a random audience — a presence where people in the field spend their evenings.

Discord visibility

Job posts and conversation in channels where the community is active every day.

Blog and stories

An article about your team during the season — content you can also use in your own channels.

Custom activations

A private tournament, a co-branded season, or a LAN booth at an event. Agreed case by case.

Entering a team is not sponsorship. See the for-companies page →

04 Partnership impact

Sponsors stick in the mind

Players do not only see logos — some visit partner sites and job listings.

64%
have visited a Kanaliiga partner's website
24%
have looked at a partner's job listings

Sponsoring companies stick in the mind really well — and in a positive light.
Anonymous player

Figures from the Kanaliiga player survey 2025 (n = 470). Quote from CS2 Season 5 feedback (anonymous).

05 Proof

Kanaliiga in the press

06 Partners

Current partners

Only this season's partners are shown here. Earlier partnerships are on their own page, in the past tense.

Game Partner PUBG · 2026
Game Partner CS2 · Autumn 2026

All partners →

Get in touch

We'll tell you what still fits this season.

Send a note and we will look at the right tier and game together. We make a proposal — we do not publish a package price list.

info@kanaliiga.fi Entering with a team